LEGO® Ideas has launched another new challenge to help create a LEGO GWP set. Similar to previous challenges, you are tasked with creating a small build using between 150-250 elements. But there isn’t a theme to follow, instead, you can create almost anything. One lucky winner will then get their idea transformed into a future LEGO promotional set. As well as getting their creations turned into an official LEGO set, the winner will also get a selection of recent LEGO Ideas sets. Once the intake for submissions ends, LEGO fans can vote for their favourite. Learn more below and submit your entries here.

LEGO Ideas Dream GWP Main

Build The Gift With Purchase Of Your Dreams

If you received a free LEGO set with one of your future purchases what would it look like? What would the theme be? How about the colours and the elements used?

Right now, we’re calling on all LEGO builders to design a unique and captivating Gift with Purchase set that will wow fans around the world. Whether it’s a miniature creature, a whimsical vehicle, a charming character, or anything else you can imagine, the sky is (almost) the limit! We want to see your ingenuity shine as you craft a set that not only delights with its build but also captures the essence of LEGO magic and your dreams.

Your builds should:

Keep your build between 150-250 LEGO elements
Only contain original builds. We know you love third-party intellectual properties and past LEGO sets, but for this one you’ve got to think further outside the box

If you are the Grand Prize Winner of this challenge, you’ll receive the following:

The opportunity to see your design turned into an official LEGO Ideas Gift with Purchase set

  • 10 copies of your final Gift with Purchase set
  • 21348: DUNGEONS & DRAGONS: Red Dragon’s Tale
  • 21347: Red London Telephone Box
  • 21346: Family Tree
  • 21345: Polaroid OneStep SX-70 Camera
  • 40712: Micro Rocket Launchpad

LEGO Ideas Dream Prize Sets

The challenge closes on February 21st 2024. Please Read the Full Terms and Conditions on the LEGO Ideas Challenge Website

Important Date: Intake – March 23rd – April 24th | Expert Review – April 25th – 30th

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